The love for make-up among women in the whole world is immense. A few years ago, people used to learn make-up through face-to-face classes, and these classes usually had very few make-up products. But the digital revolution has changed everything and made makeup tutorial video available online. Things such as recording a make-up tutorial, easy online editing of the video, and sharing it on different social media platforms and YouTube have made makeup a common and handy world.
YouTube is one of the best places for sharing long-form make-up tutorials. However, social media platforms like Instagram and Tik Tok are perfect for uploading and sharing short-form easy make-up tutorials. Several make-up influencers have made fortunes from the mere act of posting make-up tutorials and brand collaborations with the top makeup brands in the market.
Are you looking to make awesome makeup tutorials and at the same time, not knowing exactly where to start? No worries, we are here to guide you through all the steps on how to produce your stunning makeup tutorial videos on your own.
Table of Contents
Plan the makeup tutorial process in advance
Knowing the type of make-up you want to create a tutorial about is the most important thing before starting the recording. It is good to the try out a range of make-up from the basics to the themes, but keep it simple at the beginning. First of all, choose the make-up, then all the products that you will be using during the tutorial, and finally the part with the equipment. Make a plan on how the step will go in advance on recording, which products to be used, and which free online video editor would be best suitable for making the final edits.
Choose the correct recording setup
Sometimes it is wrongly perceived that recording can only be done with heavy and pricey devices. To record a tutorial, you can simply use your smartphone and recording
the tutorial with your phone does not require a fancy studio to be done. We’ll take you through all the main things that need to be done before the recording:
- First of all, the background for a photo should be clean and not messy. You can choose to have either a minimalistic or aesthetic background. But most of all, don’t decorate the background with too much stuff.
- Proper lighting is a must in the recording area. During the recording of a make-up video, the light should be perfect so that the audience can easily understand the make-up tones and shades and get the right look.
- The camera should be set in such a way that the face is the main focus. Change the camera so that it just covers the face. This helps in better highlighting and closeup the view of how the make-up is applied.
Set up your camera and gear
The time to focus on the camera and its setup comes after the environment and the right setup. Here are some of the essentials to start with:
- Use either a camera or a phone to record the video. The lack of a DSLR should not discourage you from recording with your smartphone if you do not have one.
- Support devices such as tripods are necessary in setting a camera or a phone in a stable position. This makes it possible to have a smooth video without any blur or shaking of the video.
- It is smart and highly advised to purchase an external microphone. In the process of shooting the make-up video, the speaker is required to guide the viewers on the correct usage of the products. One external microphone is the source of the clear and great audio.
- A ring light would be a great solution to your lighting needs and it can also be used as a stand for your phone or camera to hold your device. The ring light basically captures the most bright parts of the video, hence making the video camera.
Right video format
If the video is shot and recorded properly in the right format, then the whole purpose of the shooting is to make sure the video benefits the audience and engages in a higher way. The format of the tutorial video varies with the different platforms. As an example, if you are creating a video for Instagram or TikTok, it would be better to create it vertically. The horizontal or landscape format is better for YouTube. Also, a few points to remember before the shoot and after it:
- Do not just record the video instantly because, the engagement is the main factor of your connection to the audience. Before doing the tutorial, say hello to the audience and tell them what your video will be about.
- While you are showing the products in detail, and also telling their name, brand, and use. As you begin putting the product to use, make sure to talk about it as well.
- Review of the make-up products will be the last thing after the make-up application. This provides a more intimate connection and opinion to the audience.
In case you are referring to a brand or a particular product, ensure there is an unmistakable point for the audience to take action.
Making tutorial videos sharable by Editing
When filming, there are different moments that you want to take out, trim, and just leave the parts that are important. You can use the online video editors to edit your video and create a smooth and flawless final product. The editing has a very big impact on the whole tutorial process. The quality of the editing will always depend on the technical skills of the person and thus the person should always take care in selecting the proper tool. The editing equipment not only elevate the color, saturation, illumination, etc. but also create a perfect tutorial. Customise the fonts, colors, alignment, and brightness to make the overall video clip engaging. Before the editing process is started, sort the clips in such a way that it becomes simple to go through them and edit the content step by step.
After the editing is completed, the tutorial will be disseminated through different channels. In the meantime, these are some of the things that should be observed:
- On your computer or mobile phone, save or display the makeup tutorial video in the highest resolution for a better and more vibrant display.
- The main thing that a thumbnail has to be is to attract the attention of the viewers. Look for a thumbnail which gives an overview of the video content.
Before you distribute the makeup tutorial video across various social media outlets or put it on YouTube, be sure to inspect it thoroughly.
Conclusion
Initially, recording and editing a make-up tutorial might take some time, but as you go along, you become more efficient. As a beginner, one should concentrate on the basics only like enough lighting. The voice should be clear, and the first make-up tutorial should be for a starter only. There are many editing tools or software that make editing simple and convenient. The process of editing the makeup tutorial video is a step towards learning. But with the help of an online make-up tutorial, people have got the benefit of learning from their homes.
A lot of make-up artists have become skilled and have gathered a huge online fan base over time. It takes persistence, producing content of high quality. And making tutorials that are creative and different to maintain the audience’s interest. The above-mentioned tips are very useful when it is about doing the perfect make-up tutorials all by yourself.